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So it's summer and your customers want to sit in the shade. But in January, they needed to get out of the wind. The answer? Awnings and enclosures are among the smartest investments a business can make. Especially in a climate like New England, the exterior structures can pay off quickly, thanks to extending your hours into the evening, adding additional seating, and keeping your customers happy and comfortable, protected from the elements.
The forward-thinking micro hotel firm YOTEL, with outposts in Europe, New York, has arrived in Boston's Seaport District. The bold hospitality corporation offers customers “smart, flexible space that suites individual needs.” It’s a business model we love – providing smart and flexible designs that are tailored to meet individual needs is what we strive to do every day.
Signage must meet the needs of a business, but be flexible and innovative in order to shine – and celebrate the uniqueness of each business. See what we did for Boston's new Yotel!
According to the International Signage Association, effective signage should Attract attention, Build your brand, and Create sales. How well is yours working? Rate your signage and its effectiveness using this one-minute survey.
Great color means you'll get a second look. That’s why, when it was time to update the company’s logo and signs, Infinity Hair came to Metro Sign and Awning in Keene for a bold new identity.
How will you spend Memorial Day weekend in Boston? What lies ahead for your business when you return to work next week?
The primary signage for Glass House in Cambridge was concealed from the main traffic flow, but the restaurant couldn't install permanent street-level signage to draw attention to its Kendall Square location. Instead, Metro Sign & Awning designers and fabricators collaborated with the restaurant owners to develop mobile, battery-powered sidewalk signs to help direct pedestrians and vehicles to the restaurant.
Read how our team was able to create compliant signage that's attractive, mobile, and highly effective; so effective, in fact, that it has become a Kendall Square photo opp destination!
Big retail shopping centers demand big, bold signage. By adding a brilliant lighting scheme, a Keene NH business made her business stand out, even among her big-box retail neighbors.
The International Sign Association's Sign Industry Quarterly Economic Report shows that the sign, graphics and visual communications industry is growing well above the pace of the overall U.S. economy.
A good year for the sign, graphics and visual communications industry, index set to hit its highest levels for the industry since 2012.
The largest signs generally get the most attention for your brand and your business. But the bigger the sign, the better it needs to look. And the better it needs to be built. When size matters, customers rely on Metro Sign & Awning, with experience in designing and fabricating some of the largest signs in New England.
As you will discover from this presentation a number of surveys and studies have shown that your business signage can be a major factor in the customers' decision making.
"67 % of the consumers indicated that they had purchased a product or service because a sign caught their eye". Great infographic about the importance of business signage.
A self-declared “grammar vigilante” is spending his nights prowling the streets of Bristol and correcting the punctuation on business signs.
Among the mystery man's targets have been signs reading “Vicenzo and Son Gentlemens Hairstylists”, “Herberts the Bakery” and a greengrocer display advertising “potato’s”.
The vigilante, who goes out late at night wearing a black coat and hat, has been correcting the city's erroneous punctuation for more than 10 years.
A self-declared “grammar vigilante”, who goes out late at night wearing a black coat and hat, has been correcting the city's business signs for more than 10 years.
Walk into Spin350 Creative’s office and you’ll find part graphic design shop, part sign museum.
Every sign tells a story, and this local sign collector's office has a lot of stories to tell. We love the original lollipop "T" sign - the ones we make today are not nearly so heavy!
Recently, we’ve been working with clients to get low- or no-interest financing when retrofitting existing signs with LED lights. This is just one of many ways business and commercial signage can be green - both environmentally and economically sound.
Small Business Sign Survey Reveals Generational Differences. FedEx Office Examines Signage Trends within the Small Business Community
More than half of small business owners find in-store signs and graphics effective in attracting customers to their business, according to a nationwide survey commissioned by FedEx. Do you recognize yourself in the patterns identified?
The English language is tricky & everyone makes grammar mistakes every now and then. This collection of grammar mistakes on signs in the U.S. is hilarious.
Language can be tricky sometimes. 20 funny grammar mistakes on signs in America - no, this is not our porfolio :)
Upgrading an old sign is often a very affordable way to update a business’s image and attract new customers. And, not surprisingly, updating an existing sign typically takes less time than designing, fabricating and installing a brand-new sign.