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Despite the chatter that e-commerce is putting brick-and-mortar out of business, it’s the online-only merchants that are struggling to go it alone, as legacy retailers such as Wal-Mart come to their rescue.
This article presents a positive view for traditional retailers, and we agree the brick-and-mortar world has changed dramatically - yet again - in 2016. Is your sign in step with the times? New illumination outside, or updated interior signage, can help you capture more sales this holiday season.