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Category Archive for: Architects/Design/Build

Financial Institutions Benefit from Effective Signage

Well-designed signage allows companies — including financial institutions like banks and credit unions — to increase brand awareness and build trust among their customers. Static and dynamic signage can become powerful communications tools that help to: Build your brand and create a presence on the street Promote competitive differentiators including rates and unique services Highlight a bank’s mission and driving ideals Present information in more easily understandable chunks Offer wayfinding for people navigating by car or foot People expect to see wayfinding signs on college and business campuses, in museums and hospitals, or in retail shopping centers. Financial institutions also benefit from wayfinding, however, including exterior directional signage, parking signs, or property protection signs and interior signs that help control foot

A Solar Solution for Manzo Freeman

In early spring of 2020, Manzo Freeman Development (MFD) — a privately-owned commercial real estate firm — reached out to Metro Sign and Awning with an idea for a new signage project.  Metro had previously designed and installed a curved canopy for The Landing at Hudson Mills. Pleased with that design, creativity, and quality fabrication of the canopy at the Hudson Mills’ entrance, MFD had a new project in mind: a free-standing sign at the parking lot entrance. A Cost-Effective Solar Solution MFD wanted its new sign to reflect the company’s updated branding. The project, however, faced a pretty significant challenge: powering the LED lights in the new parking lot sign. This sign stood quite a distance from the Hudson Mills

Partnering with a Design-Build Signage Company Protects Budgets and Timelines

When you’re faced with a mammoth project that spans three years and involves many stakeholders, collaboration and communication are critical keys to a successful outcome. Equally as complex as the UMass Boston signage project, Massachusetts Institute of Technology’s (MIT) Kendall Square project has required a massive amount of coordination among the stakeholders. As a designer-builder, Metro Sign knows that when they’re involved early in the planning process, they can help to control the budget. Elena Berry, Director of Business Development at Metro says, “Developers don’t always think about bringing in fabricators — like signage manufacturers — during the early planning stages of a project. Metro has the experience to proactively identify potential issues earlier in the planning process. Then when it

The Massport Sign at the Braintree Split: Delivered with Speedy Professionalism

Three major highways — Interstate 93, U.S. Route 1, and Route 3 — converge at the Braintree Split. Just 10 miles south of Boston’s Logan International Airport, it’s also home to Massport’s Logan Express, a shuttle bus with a commuter parking lot: The Logan Express Park & Fly. Until recently, however, the sign that advertised this commuter lot badly needed replacing. Rusted and broken, with burnt-out bulbs, the old sign did nothing to call attention to this critical business.  The refurbishment of this high profile sign was a key objective of Massport’s CEO, Lisa Wieland. The Project Management team from Edward Paige Corp reached out to Metro Sign in early March with a request for proposal (RFP). Within a week, Metro’s

A New Look for Worcester Cultural Coalition’s JMAC Popup and BrickBox Theater

Worcester’s Cultural Coalition Popup’s mission is simple: to support active creative engagement and foster a strong cultural identity for Greater Worcester. The Jean McDonough Arts Center offers space for local and visiting artists, organizations, and creatives to produce art shows, open mics, classes, and much more.  In 2019, philanthropist Jean McDonough donated $2 million to support the completion of the BrickBox Theater, one of the Worcester Cultural Coalition programs. To honor her gift, the Coalition teamed with a local graphic designer, Travis Duda of Hunchback Graphics, to create a new logo. Incorporating the colors of the “Worcester Cube,” the JMAC sign embraces bright neon and pop art aesthetics to welcome everyone who visits the permanent popup, part of a public-private

Bring Your Brand to ADA Signage

The Americans with Disabilities Act (ADA) has many requirements for bringing current signs into compliance or when you create new ones. How can you bring your brand to ADA signage when creating new signs or bringing your current ones into compliance? While ADA signage requirements are first and foremost intended to improve safety and accessibility for customers and building visitors, many companies are pleasantly surprised at how the required signage can also support branding.  We’ve helped large and small companies get a better understanding of ADA signage and to see how they can incorporate it into their interior design and include branding elements. What is ADA Signage? ADA signage is designed in accordance to the regulations of the Americans with

How Many Buildings in the World are LEED Platinum Certified?

We’ve followed LEED and related architectural and design concepts for years, and always operated with a goal of finding the most efficient operational methods that are effective while having the lowest impact on natural and other resources. Expect to hear more from us on the subject in the coming months. In the meantime, we’d love to hear from our clients and partners, how are you working to make the most efficient use of time and materials?

How Real Signage Plays into a Virtual World

Earlier this year, a report by the Outdoor Advertising Association of America showed that outdoor advertising not only remains tops in terms of cost-effectiveness, it continues to be one of the strongest drivers of online searches.  How Outdoor Advertising Fuels Online Searches According to the report, outdoor advertising was as successful in spurring Facebook activity as were TV ads, and results were similar for driving traffic to Twitter and Instagram. If it sounds surprising at first, when considering your routine behavior it’s easy to understand the findings.  While commuters are strongly encouraged to ignore their phones while on the road, thanks to mobile devices, we’re accustomed to tuning in to an increasing amount of visual stimuli all the time, even while

West of Chestnut Project a Marvel, Inside and Out

All of us here at Metro Sign & Awning send a hearty “Congratulations!” to the team at Dellbrook and everyone involved in the West of Chestnut development in Quincy. We were excited and honored to be involved very early (probably before the earliest point in this time-lapse video!) interior signage evacuation map Metro design Boston While the video shows the dramatic transformation, you don’t see all the behind-the-scenes planning and design decisions that go into creating interior signage that complements a beautiful interior while serving an important (possibly life-saving) purpose for residents and visitors. More on that later. For now, here’s a glimpse at some of the preliminary sketches, hinting at how professional sign designers work to ensure interior signage meets codes, is ADA compliant, and is created and installed to be

Designing Innovative Signage for The Center at Innovation Drive

Early in 2015, Metro Sign & Awning began designing a freestanding (pylon) sign for a corporate environment that would re-imagine Tewksbury’s workspaces. The corporate campus needed a sign that said more than “we’re here.” It needed to say, “we’re here, we’re corporate, we’re cool, and we’re different.” Enter Metro’s innovative design team.  Exterior Signage To Transform a Corporate Entrance The birthplace and original headquarters of Wang Computers, today The Center at Innovation Drive hosts entrepreneurs as well as companies like Corning Life Sciences. The mixed-use development includes office, R&D and laboratory space in addition to warehousing, and lifestyle amenities such as doggie day care, a fitness center (for humans) and a fleet of rental bikes. LEED certification is in process for the four conjoined buildings totallling 750,000 sf of rentable space. Metro Delivers Inspired Design, Innovative Materials

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