A TOUGH QUARTER, THEN IMPROVEMENT HEADING INTO 2022, ACCORDING TO THE SIGN INDUSTRY QUARTERLY ECONOMIC REPORT
ALEXANDRIA, VA – October 18, 2021 – All four sectors of the sign and graphics industry are looking slightly worse for 2021, but expected to rebound by 2022, according to the Sign Industry Quarterly Economic Report, produced by IHS Markit for the International Sign Associati
With vaccines readily available and the post-COVID landscape evolving, businesses will continue examining and creating policies to ensure the safety of their employees returning to in-person work — and the safety of customers and visitors, too. In many cases, companies have also recognized the value of offering their employees a hybrid approach: working part-time virtually and part-time in person. This strategy makes sense for companies who’ve incorporated virtual meetings as a complement to in-person meetings with clients and visitors. More than a year of remote work is challenging the way we view traditional work models. A Microsoft 2021 report found 73% respondents desiring flexible, hybrid work options after the pandemic ended, and 66% of businesses indicating a plan to redesign physical
Grab the attention of potential customers and show off specials with a unique outdoor restaurant sign. We give 4 tips for creating eye-catching signage!
Here at Metro, we’ve developed a reputation for overcoming challenges. In 2020, the pandemic required us to rethink our approach to projects and conduct much of our collaboration in a remote environment. Government buildings closed for weeks, which presented another challenge for obtaining signage permits and staying on deadline with project installations. Clients saw initial project budgets shrink, so our team worked with them to devise alternative signage options—in design, materials, or both. At Metro, we love a good challenge. Challenges make us better because they require us to grow and innovate—and that benefits our clients and our partners, especially when we’re faced with a new “problem” we’ve not encountered before. And let’s face it. It isn’t just us signage
An explosion of technology innovation has fueled and supported creativity across many industries — and the signage industry is no exception. Companies — retailers, business owners, healthcare facilities, and other entire industries — have been forced to strategize ways to remain relevant and profitable during the COVID-19 pandemic. The signage industry has been right there offering unique solutions to help companies achieve their goals in part by upgrading, rebranding, or revamping their images. But what does that look like in 2021? A return to minimalism A focus on sustainability Increased use of digital signage Diverse innovations Greater personalization Expanded faux finishes More Interaction Refreshed Wayfinding Celebrating Minimalism Constantly bombarded by messages and tens of thousands of images daily, we crave a
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You’d think a parking garage would be a fairly cut and dry project, with color-coded signs for each level, arrows to direct traffic flow, ADA signage, elevator occupancy signs, and indications pointing out stairwells, right? Well, like the posted 5 mph speed limit, not so fast. A lot more planning and coordination goes into designing, manufacturing, and installing signs for a parking deck than it first appears. Metro began work on the Hamilton Canal Innovation District Parking Structure in collaboration with general contractor Shawmut Design and Construction of Boston, MA. In addition to providing signage for the brand new parking structure, future plans for this project include creating and installing signs for the office building yet to come. Collaboration and
Three major highways — Interstate 93, U.S. Route 1, and Route 3 — converge at the Braintree Split. Just 10 miles south of Boston’s Logan International Airport, it’s also home to Massport’s Logan Express, a shuttle bus with a commuter parking lot: The Logan Express Park & Fly. Until recently, however, the sign that advertised this commuter lot badly needed replacing. Rusted and broken, with burnt-out bulbs, the old sign did nothing to call attention to this critical business. The refurbishment of this high profile sign was a key objective of Massport’s CEO, Lisa Wieland. The Project Management team from Edward Paige Corp reached out to Metro Sign in early March with a request for proposal (RFP). Within a week, Metro’s
Depending on who you ask (factor in how long they have been around), digital signage as we know it came on the scene just after the turn of the century. For some of us, that seems like last week… but I digress. It began as an advertising medium, and this focus is easily demonstrated by the first iteration of the digital signage trade show, the Digital Retail Expo. A new vision of advertising opportunities was coincident with the development of flat panel displays and compact video projection. From the beginning, it just made sense to change out the time-honored static
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