Explore Metro Sign & Awning’s latest blog posts, expert advice, news, and commentary. Learn more about the features of our innovative blog here.

Some partnerships are made to last — and such is the case with the relationship between Metro and Salem State University, a client since 2003. Over the years, we’ve updated or added just about all the college’s campus and Americans with Disabilities Act (ADA) signage. From monument signs and flag banners to wayfinding signs, building identification, directory signs, and pretty much everything in between,...

Mixed use developments are designed to incorporate and complement various types of real estate together. Learn more about their benefits.

Source: www.fortunebuilders.com

Mixed-use developments combine residential and non-residential buildings — ranging from single buildings to entire neighborhoods — planned and developed within a municipality and/or state and city. They generally have more amenities with less risk because they have such a variety of tenants (commercial and residential). Mixed-use developments are also more environmentally friendly because they offer increased walkability. These buildings can also provide and promote economic growth and have a wide variety of signage needs.

A good sign gets people to change their behavior—and it's not always pretty.

Source: qz.com

In a post-COVID world, signage isn’t about just what you say but how it’s said. Chunking information in small pieces and designing for “fast thinking” is more effective in reminding people to wash hands, maintain social distancing, and more. As companies and businesses begin to reopen with new precautions in place, it’s important to remember that the new sign reminders aren’t about branding — their objective is to change behavior. Good warning signs must be visible, direct, clear, and unambiguous. Explore Metro’s catalog of ready-to-go and customizable COVID-19 Workplace Safety signage.

When it comes to your business, branding is a big deal. After all, that's the primary way that your business gets its name and ideas out to the public, and as such you need to make it one of your company's highest priorities. As the owner, you may have used some modern branding, such as using social media sites or building your own...

Signage and wayfinding graphics can introduce healthy practices and help people feel at ease in this time of uncertainty.

Source: www.gensler.com

As businesses across America are beginning to reopen, business owners need to be careful to ensure safety measures are in place for their employees and customers throughout their space. Implementing signage such as floor graphics to show directional arrows or to mark a six-foot distance, digital signage that encourages touchless interaction and wayfinding signs, helps consumers and employees feel safer in the space they’re in and encourages a healthier environment.

 

For some time now, digital signage has been reinventing the customer experience, impacting marketing strategies like never before and helping boost sales and supplement a company’s revenues in creative and imaginative ways. From vibrant displays that quickly catch the eye and draw in consumers more effectively than static signage to transforming long queues into infotainment

Source: marketscale.com

Digital signage has proven itself to be essential during the Coronavirus. They are being used to display important warnings and safety information to the public, as interactive wayfinding displays to help guide visitors and lessen interaction between people and as line management tools inside businesses. As the future continues, the industry is expecting digital signage to be used even more as the need for tools like capacity management and touchless kiosks grows.

If you’ve been looking into business signage, you might have found yourself bombarded with new terminology. Pylon, monument, blade... what's the difference between all these types of signs?

Here are the standard options for exterior and interior business signs. We hope these pictures and descriptions help clear up any confusion. You can also use our interactive

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New LEDs are primed for low-profile letters and other...

Metro Sign & Awning's Insight
There’s no denying the far-reaching impact that LEDs in the creation of signs. They’ve advanced creativity, and their versatility has allowed firms to lower their SKU counts. Further, color while color LED can be only marginally more expensive than white light and controllers are as easy to install as drivers. Sign-making vendors discuss these benefits and the growing allure of LEDs
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What are the best fonts to use on signage? Which font is easiest to read? To find the answers to these questions and more, we decided to survey our team of professional graphic designers (who have collectively designed thousands of signs) to see what they consider to be the best fonts for sign...

Metro Sign & Awning's Insight
What are the best fonts for signs? The answer depends on a long list of variables including the size of the sign, whether they are used digitally or printed on a physical sign. A survey of professional graphic designers reveals the best fonts for sign making. Choosing the best font for your sign need not be a super-complicated or overwhelming undertaking.
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