For businesses with vehicles on the road, incorporating vehicle wraps offers a cost effective form of advertising that increases brand visibility by reaching prospects and potentially new customers economically, efficiently, and effectively.
Potential customers won’t just notice your fleet on the road, either. These well-placed ads can also boost visibility when people take note of company vehicles parked all day at a construction site, plumber or electrician vans idling in a home or business driveway, and landscaping trucks in the community neighborhood.
Car and vehicle wraps offer many benefits that:
In fact, the Outdoor Advertising Association of America (OAAA) has said that mobile advertising offers one of the most effective, efficient forms of outdoor advertising and reaches more consumers at a lower Cost Per Thousand Impressions (CPM) than any other form of outdoor advertising.
One vehicle wrap can generate between 30,000 and 80,000 impressions daily. Fleet vehicle advertising can boost name recognition more than 15 times than other types of advertising. About 30% of mobile outdoor viewers surveyed said they base their buying decisions on advertisements they see.
Metro offers three types of wraps:
Since the characteristics of good wrap design and vehicle advertising are critical for success, Metro recommends these best practices:
When it’s time to put a wrap on your vehicles, Metro Sign will work with you to design a unique wrap that will help your business — and vehicles — differentiate itself in a world of overwhelming advertising messages.
Metro Sign offers completely customizable wraps that align to your business needs. We can adjust the color, copy, and size, and we use only the highest-rated 3M wrap vinyl to create the finished product.
The process is simple:
After you provide the year, make, and model of your vehicle(s) and send us the vector artwork, our sales team will ask a series of questions to identify the type of graphics and messaging you want to include on your vehicle to promote your business. Then, we’ll provide a quote for the design, production, and installation. It takes approximately two to three weeks for us to develop a custom package.
For More Information About Vehicle Wraps: