Category Archive for: Interior Signage

High-Quality Interior Signage at Historic School Features Innovative Material

Arches punctuate the distinctive architecture of St. Mark’s School in Southborough, MA. The 150-year old institution has a dedicated faculty, alumni, and more than 350 students, many of whom live on St. Mark’s campus. When it was time to update interior signage, it had to be carefully designed to add to, rather than distract from, the historic private school.

Metro Sign & Awning had created other signs for the school, including a hand-carved donor sign. The sign was created by our […]

Finding Your Way Back to School: Wayfinding Projects Enhance Campus Experience

Effective wayfinding signage goes beyond branding, and it provides far more than directional signage. Think about signage on college campuses. As an article in College Planning and Management put it, it’s “more than part of the landscape.”

Campus Signage Projects: Wayfinding, Branding, and Better Design

Standard university signage identifies buildings, provides guidance to visitors, complies with regulatory mandates (like ADA standards) and whether it’s placed on the interior or exterior, signage must perform 24/7.

Metro Sign & Awning works with public and private […]

Digital Signage Increases Revenue: Then and Now

Many individual business owners, chain accounts, schools and developers (shopping centers) have recognized the advantage of content displayed through digital signage. Unlike the radio, TV or internet; a sign – tradition or digital – communicates and advertises your brand and product to customer traffic at the point of sale. This includes people who may work in the area, be driving by with a need for a specific product while seeing your sign and pull in right at that moment. There are many […]

Now Showing on the Big Screen: New Signs Showcase New Technology

National Amusements’ Showcase Cinema XPlus theaters are large format auditoriums with Dolby Atmos™ sound and some of the most advanced digital projection and screen technology available in theaters today. Recently, National Amusements updated its brand image to reflect its expertise in using technology to enhance the theater experience. Throughout the rebranding, the company has relied on Metro Sign and Awning to update interior and exterior signage to ensure the buildings – inside and out – represent the brand well.

Timely Solutions

Just […]

Suffolk University: Signs Point to the Future

From a 21-panel, 20-foot high HDP laminate exterior wall fixture to interior signage and vinyl graphics, we are delighted to say that Metro Sign & Awning was involved in Suffolk University’s bold new look – long before the building project was finished.

21-Panel, 20-Foot High Wall

Metro Sign has been excited about Suffolk University – 20 Somerset in Boston since before construction began in 2013. The building is home to the university’s Communication & Journalism Department, and houses several levels of science […]

Showcase XPLUS Theaters – Advanced Technology and a New Look

National Amusements’ Showcase Cinema XPlus theaters are large format auditoriums featuring Dolby Atmos™ sound and today’s most advanced digital projection and screen technology. All the advanced technology deserved a new look, and Metro Sign and Awning created the interior signage to ensure the brand portrayed the just-right image. Just in time for the Thanksgiving weekend, we completed installations in Farmingdale, NY, Island 16, Holtsville, NY (with our New York partner, Vallesigns), and Lowell, MA theaters. Some of our work included new lobby illuminated identification signage, […]

Make Bold Statements With Dimensional Signage

Make Bold Statements With Dimensional Signage

Dimensional (also called “3-D”) signs are another powerful tool in our “signage expert” portfolio. Whether built for indoor or outdoor installation, these vivid, tactile signs can be custom fabricated in almost any shape, color, and size to help realize almost any design intention.

Dimensional signage readily stands out from the visual background and has been shown to work very well for such signage applications as:

Company Logos and Logotypes
Building Identification and Numbering
Directional and Wayfinding Signs
Office and […]

Metro Sign & Awning Announces A New E-Book on the Intricacies of Wayfinding Signage

We’ve written in this space about wayfinding signs more than once, but we’re still getting questions about them from business owners, architects, developers and construction industry people.

To satisfy their curiosity and give everyone a place to start finding answers on their own, we’ve now compiled a brand new e-book on Wayfinding Signage.

It covers such important topics as:

What makes wayfinding signage so difficult to do well?
Why bother struggling to get wayfinding signage just right?
How to take the big first step on […]

Improving Retail Signage

Retail sales depend greatly on giving prospective customers a clear idea of what you’re selling, and then making it fast and easy for them to get what they want, when they want it.

That’s why retail stores often live (or die) on the quality of their signage. Whether you are running a “Mom and Pop” sandwich shop or coordinating brand and local signage for a regional chain, here are some simple suggestions to help you open a new store, or improve […]