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Category Archive for: Sign Design

5 Things You Didn’t Know About ADA Signage

The term “ADA Signs” is now in widespread use among architects, general contractors, developers, and signage experts. “ADA” stands, of course, for the Americans with Disabilities Act. But the term “ADA Signs” is misunderstood almost as often as it is interpreted correctly. For example: 1. A great many people believe that “ADA Signs” refers to those containing Braille symbols for the benefit of people who are visually impaired. That’s like saying elevators are installed in buildings for the benefit of people who are unable to climb stairs. The claim is true, as far as it goes, but it doesn’t go nearly far enough. While signs containing Braille and other raised characters are a highly visible expression of the ADA requirements,

Metro Sign & Awning Announces A New E-Book on the Intricacies of Wayfinding Signage

We’ve written in this space about wayfinding signs more than once, but we’re still getting questions about them from business owners, architects, developers and construction industry people. To satisfy their curiosity and give everyone a place to start finding answers on their own, we’ve now compiled a brand new e-book on Wayfinding Signage. It covers such important topics as: What makes wayfinding signage so difficult to do well? Why bother struggling to get wayfinding signage just right? How to take the big first step on any wayfinding signage project. and much more. As experts in wayfinding (and other) signage, we actively enjoy sharing what we know with others. So it was fun for us to compile this easy-to-read e-book, which

Metro Sign & Awning Expands Service Area and Capabilities With Acquisition of Custom Designs Signs

Boston Metro Sign & Awning

We are pleased and proud to announce that we have completed the acquisition of the premiere sign company in the Southern New Hampshire and Vermont region. Custom Designs Signs (CDS), located in Keene, NH, has been a leading provider of signage design, fabrication, installation, and service since 1969. The company has built its enviable reputation by crafting high quality and eye catching signs and displays for a large number of local businesses, architects, and developers in the greater Monadnock and Brattleboro regions of New Hampshire and Vermont.  Recent projects include the Keene State “Wall of Donor Recognition,” Nanotech, Brattleboro Ford, TGI Friday’s, and The Center at Keene. Key people at CDS, including Jim Vitous and sign maker Kris Arnold, will

Today’s Signage Quiz (Number 3 in a Series)

How much do you really know about signs and signage? Avid readers of this Metro Sign and Awning blog are probably near-experts in signs and signage, with a detailed understanding of signage technology and an encyclopedic knowledge of signage history. To see how much you know, here’s a quick quiz based on previous posts in this blog. How many answers can you get right? All the answers should be known to you, provided you’ve been reading this blog: Question 1: How many ways can you easily calculate the Return on Investment (ROI) of your signage: a) In comparison with other advertising expenditures. b) In comparison with any other expenditure – a purely financial calculation. c) In comparison with your competitors’

7 Things You Probably Don’t Know About Logo Design

Your logo is an essential part of your business identity. Properly designed, it provides an instant – and memorable – point of recognition for who you are and what you do. Having been around the track a few times, we have first-hand experience with both the difficulties and the opportunities inherent in any logo design or redesign project. We’d like to share with you some of what we have learned. Whether you are developing a new logo from scratch or updating one that has outlived its effectiveness, there are at least six things to bear in mind: 1. Before you consider any logo design, be sure you understand your prospective customer or clients as deeply as you can. An effective

Re-Branding An International Chain: Lake Region Medical

One of our most demanding projects in recent memory has been taking part in the rebranding of a chain of medical centers that crossed not only state but national borders! It began in March of 2014 when one of our long-time customers, Winbrook Associates, asked us for help. Their customer, Lake Region Medical, had purchased all 18 locations of a company called Accellent, and now the facilities had to be re-branded. We began with a design review and offered some initial signage concepts. But to support the rebranding while the design and build process took place, we installed temporary banners at every location: Just the name “Lake Region Medical” in black text on white material. Our crews surveyed the local

What To Tell Us In Your Request For a Price Quote

One of the most frequently asked questions from prospects and clients alike is fairly basic: “What information do you need in order to work up a reliable price quote on my next project?” Casting about for new blog topics, it occurred to us that answering that question in this open forum would make for a valuable blog post. It would not only educate avid readers about how to speed and simplify the process of obtaining a meaningful price quote, but it would also serve as reference material to which we could point newly interested people who need to know this answer. So let’s start at the very beginning: Step 1: You realize you want some kind of signage. Step 2:

Fascinating Details You May Not Know About Blade Signage

Drive or walk along a commercial thoroughfare and you’ll notice that most of the signs – mounted flush on the fronts of the buildings – are extremely difficult to see from anywhere but directly in front of each shop. That’s not good for business. To improve visibility in these situations, one of the best technologies the signage industry has developed is the so-called “blade” sign. The name describes any sign that extends directly out from the surface of a structure – usually perpendicular to a building’s wall – and thereby presents its full face to all the traffic moving along the side of the building (see accompanying photo). Under most conditions, blade signs can be two-sided, effectively attracting attention from

Interesting Developments in Signage

OK. We admit it: we love signs and signage. It’s fascinating. We can’t get enough. And we love to learn more about technology, industry developments, and basically anything that has anything to do with signs. That’s why we’re fascinated by the following stories (and we hope you are too): “Judge Rules … Signage Rules … Unconstitutional” It’s far away, but Saugutuck, MI, is the location where a county judge recently decided that restrictions on signage are unconstitutional! Basically, a couple of homeowners posted signs declaring their opinions on a very large number of matters (see accompanying photo). Neighbors objected, and the case found its way to court. The result? Now there’s a new precedent that gives property owners virtually unlimited

Lightweight Monument Signs

Monument signs have a great look: solid, substantial, historic, even permanent. Such three-dimension constructions have a long history, having been made for generations from stone, earth, and other long-lasting materials, and more recently from semi-permanent materials such as concrete, stucco, and brick. But you’d be surprised to learn how easily we can achieve that look with lightweight, low-cost materials and processes. Today, monument signs can be fabricated “to order” from man-made materials that give that permanent look while being lighter, easier, and cheaper to fabricate, transport, and install. Modern Materials; Venerable Look These modern monuments often begin with a solid core of molded expanded polystyrene or something similar, bonded onto one or more vertical PVC pipes that will later provide

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