You have have a lot to think about when starting a business: business name, domain name, logo design, website design, business cards and more. Around 2 months ago I began looking for an office. I found the perfect location. One thing that I’ve never dealt with is a business sign. I […]
A good sign gets people to change their behavior—and it’s not always pretty.
Signage and wayfinding graphics can introduce healthy practices and help people feel at ease in this time of uncertainty.
If you’ve been looking into business signage, you might have found yourself bombarded with new terminology. Pylon, monument, blade… what’s the difference between all these types of signs? Here are the standard options for exterior and interior business signs. We hope these pictures and descriptions help clear up any confusion. You can also use our interactive Educational Sign Type Tool to learn more. Types of Exterior and Interior Business Signs Pylon Signs Pylon signs are the large, freestanding signs that are meant to be seen from a distance. They’re usually supported by one or two tall posts, and you’ve seen them used by gas stations, hotels, shopping centers, and restaurants along busy roads or highways. They can advertise a single
What are the best fonts for signs? The answer depends on a long list of variables including the size of the sign, whether they are used digitally or printed on a physical sign. A survey of professional graphic designers reveals the best fonts for sign making. Choosing the best font for your sign need not be a super-complicated or overwhelming undertaking.
When clients or investors walk into your corporate office space, are they getting the right first impression? Researchers have found that an office’s interior environment can create lasting beliefs about a company’s culture, including how considerate the staff is and how much control the leaders have over what happens at the office. That’s why we’ve cultivated expertise in a wide range of higher-end interior environmental graphics packages. Here are a few examples from our portfolio. Floating Illuminated Logos Hudl is a tech company that provides tools for professional athletes and coaches to review and analyze footage of their games. They wanted the interior of their office to be exciting, fresh, and distinctive. We provided an interior signage package for them
Have you ever walked into a space and been surrounded by bold, larger-than-life graphics on the walls, floors, ceilings, and even columns? For example, you might have seen a restaurant’s tantalizing morsels emblazoned on the wall, making you even hungrier before you’ve ordered. Alternatively, perhaps you’ve seen a colorful, digitally printed mural that made you pause and take in the sights while walking through a retail store, office, or transit space. You’ve probably also seen a floor-to-ceiling sign that made it effortless for you to navigate an unfamiliar building. In all these cases, what you were experiencing is called “environmental graphic design.” It’s a growing trend in corporate spaces as well as entertainment, hospitality, education, and transit buildings. These graphics
ote>Focusing on effective signage both inside and outside can help heat up your business.
Wayfinding redesign projects benefit from designated leaders, established standards, and experience-based user feedback on proposed solutions. A building’s redesign can be a cornerstone of wayfinding. Design elements that facilitate wayfinding can include lighting, color, functional pathways, and even acoustics. By considering the building and its users together, a wayfinding redesign can be intuitive and effective.
There is a lot more that goes into signage than most people realize. Before hiring a sign partner, there are imperative questions to ask. You will want to know what types of signage are available for your particular needs and what services are offered. Time frame, recommendations, experience and maintenance are also important to know.