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5 Ways Digital Signs Improve the Customer Experience at Bank Branches

Curated Content, Digital Signage, Electronic Message Centers (EMC), Institutional Signage, Sign Design

Video displays can make financial institutions more attractive and approachable.

Source: biztechmagazine.com

More financial institutions have embraced digital signage as they recognize its effectiveness in communicating messages and enhancing their customers’ experiences. Not only can digital signage make a strong visual impact when people walk by and as soon as customers walk through the front door, it can:

  • Highlight financial services via video walls
  • Deliver focused, targeted messages via ATM screens
  • Display real time information
  • Offer a collective resource via a digital community board
  • Create a welcoming environment via signage posted in lobbies
  • Engage those outside — including potential customers — with front-of-building signage
 
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