ARCHIVE: Category Archive for: Curated Content

Transformation over turmoil: Why reports of traditional retail’s imminent death may be premature

We like the sound of a “creative reinvention” of traditional retail, and in fact, that’s what we’ve seen here in Boston. To take it a step further, we’re seeing a great burst of creative signage not just in retail and hospitality, but in every industry vertical. If you’re looking to get the signage your business NEEDS and not just the signage everyone expects, partner with Metro Sign & Awning. Taking creative visions and turning the into reality is what we love to do!

Need a Sign That This Year is Going To Be Great?

Interior, exterior, wayfinding, branding, rebranding – whatever your signage needs to do to make this year successful, let us in on your plans. We’ll help make sure all the signs point to your success

IL: City Puts Together ADA Transition Plan

City officials have identified a number of Americans with Disabilities Act non-compliance issues at parks, fire stations and other city properties under a self-evaluation of city facilities and services.

Is Your Signage Ready For Winter?

With winter well and truly into full swing, you need to take the time to consider if your outdoor signage is ready for this testing period…

How to Avoid Winter Storm Damage to Your Business Signs

According to this article, winter storms are unpredictable – insurance is not. We’ve found some claims are handled differently than others. That said, the best way to deal with winter storm damage to your signs is to PREVENT it. If you haven’t had regular inspections and maintenance performed on your exterior signs in the past 6-12 months, give us a call now. It might prevent a panicky call (and extended headaches) later.

Damage From Blizzards, Winter Storms Covered By Most Standard Insurance Policies, Says The I.I.I. | III

Consumers are spending more this holiday season. Or are they?

December always brings speculation & worry about the retail shopping season. Our advice is simple: attract shoppers to your business with inviting signs, make sure your staff is ready to help them when they walk in and that interior signage makes it easy to find what they want (especially when your employees are busy helping other customers). Need new bulbs or other basic signage maintenance? Contact us!

ROI Calculator 2

Rebranding with new signage? Start here to get estimated figures for your 2018 planning/budgeting process.

4 types of holiday shoppers marketers need to reach

There are four types of holiday shoppers – and each one can be swayed by attractive signage. It’s too late to get a new sign before Black Friday, but you can replace worn parts and bulbs and make sure your signs are working optimally to attract all types of shoppers – the steady shoppers, the early birds, the Black Friday fans, and last-minute shoppers. Retail experts say the holiday spend has “flattened out.” Contact us now about maintenance and repair to make sure your signage shines brightly throughout the whole season.

Early forecast calls for stronger holiday season for retailers

When stores compete with online retailers, both interior and exterior signage can increase sales per customer/transaction. As Deloitte points out, millennials shop for experiences more than things – that means restaurants, theaters, and other destinations need to make sure their signs are in great condition going into the holiday season. Metro Sign & Awning does repairs, too – call us to handle any maintenance issues now so your signs attract the most shoppers this season.