Outdoor signage, particularly vehicle wraps, and large, attention-grabbing exterior building signs, are often overlooked in marketing budgets. Ironically, they are consistently high-payoff investments, driving local search and traffic both online and offline.
Translation: Do you want to attract customers in real life? Make sure your signage is showing them the way!
Digital signage expert blogger looks at a variety of interesting use cases for digital signage in business, education and health care settings.
Source: news.google.com
For decades, old-school neon signs have been fading across New England and replaced with back-lit box signs or LED signs.
Metro Sign and Awning’s insight: A Supreme Court decision regarding sign code was made last week for the first time in twenty years. The case, Reed v. Town of Gilbert (Ariz.), was brought forth after a church was limited on sign size and length of time signs could be displayed for temporary directional signs, even when political and ideological signs could be larger and displayed longer. The court decided unanimously that limits shall not be placed on temporary directional signs, as limiting these signs is a violation of the first amendment. Due to the majority opinion being so broad, this case brings up concerns as to what might come in the near future. Could this ruling open up other sign
At least one Springfield resident was among the first customers at the slots parlor, the first casino to open under Massachusetts’ 4-year-old expanded gaming law.
Panasonic is growing its digital sign capabilities, buying privately held MagicInk Interactive LLC, a provider of hardware, software and integration services for digital indoor networks, the company said Monday.
Toronto gave its City Hall a digital facelift on Monday, unveiling a new interactive wayfinding station and a transit information display that
Magnetic 3D showcased its abilities with glasses-free 3D digital signage at the 2015 American Society of Clinical Oncology annual meeting.
Councilor Michael Flaherty calls the rules for the ubiquitous sandwich-board signs confusing and inequitable.
Samsung Electronics America, Inc. is showcasing the latest additions to its 2015 SMART Signage portfolio at InfoComm 2015, representing solutions for