While Metro Sign & Awning has long been happy to call Boston our home, we nevertheless get excited when we’re asked to design and/or fabricate signage for natives of other parts of the U.S. Whether we’re working with a West Coast architectural firm, or designing custom signs for a national partner based in Texas or Tennessee, we love what we do, wherever we’re asked to do it. In fact, we’re just as proud to point some pylon signs we’ve installed in South Carolina or to show off photos of a giant banner in Chicago as we are wayfinding signs or a public park here in the Boston area. We’ve even developed our ROI calculator than any business around the country
How much do you really know about signs and signage? Avid readers of this Metro Sign and Awning blog are probably near-experts in signs and signage, with a detailed understanding of signage technology and an encyclopedic knowledge of signage history. To see how much you know, here’s a quick quiz based on previous posts in this blog. How many answers can you get right? All the answers should be known to you, provided you’ve been reading this blog: Question 1: What many people don’t know about ADA signage is: a) The rules are all about putting Braille where blind people can read it. b) The rules are all about helping people with mobility problems. c) The rules are all about
We are pleased and proud to announce that we have completed the acquisition of the premiere sign company in the Southern New Hampshire and Vermont region. Custom Designs Signs (CDS), located in Keene, NH, has been a leading provider of signage design, fabrication, installation, and service since 1969. The company has built its enviable reputation by crafting high quality and eye catching signs and displays for a large number of local businesses, architects, and developers in the greater Monadnock and Brattleboro regions of New Hampshire and Vermont. Â Recent projects include the Keene State “Wall of Donor Recognition,” Nanotech, Brattleboro Ford, TGI Friday’s, and The Center at Keene. Key people at CDS, including Jim Vitous and sign maker Kris Arnold, will
How much do you really know about signs and signage? Avid readers of this Metro Sign and Awning blog are probably near-experts in signs and signage, with a detailed understanding of signage technology and an encyclopedic knowledge of signage history. To see how much you know, here’s a quick quiz based on previous posts in this blog. How many answers can you get right? All the answers should be known to you, provided you’ve been reading this blog: Question 1: How many ways can you easily calculate the Return on Investment (ROI) of your signage: a) In comparison with other advertising expenditures. b) In comparison with any other expenditure – a purely financial calculation. c) In comparison with your competitors’
What a game, right? Now you know why I wanted to take a break. This is Part 2 of my blog post, 6 Things I Know About Basketball (and the Sign Business). In case you missed Part 1, find it here. 4. It’s not all fun and games. Taking your play to the next level Of course winning feels good. But even when our team is playing top-notch ball, we know there’s a team out there that could beat us. And particularly with young athletes, we know the competition is going to get tougher each year.  As a coach, I have to balance letting the girls enjoy the game and their successes while at the same time pushing them to
Have you discovered the Metro Sign and Awning Industry News page yet? Each week we gather information of interest to those in the sign industry, as well as business people who care about signage. Here are a few recent highlights: “Ghost” Signs Remind Us of Our Heritage Signage is not only an active, vibrant industry. It’s the basis of an historical record that can remind us of where we’ve been as a city, and as a society. Faded signs from bygone eras – so-called “ghost” signs – provide a trail of metaphorical breadcrumbs that can lead us back through the decades to the beginnings of cultural phenomena that now seem fixed in stone. Ghost Signage These fading signs are more
One of the most frequently asked questions from prospects and clients alike is fairly basic: “What information do you need in order to work up a reliable price quote on my next project?” Casting about for new blog topics, it occurred to us that answering that question in this open forum would make for a valuable blog post. It would not only educate avid readers about how to speed and simplify the process of obtaining a meaningful price quote, but it would also serve as reference material to which we could point newly interested people who need to know this answer. So let’s start at the very beginning: Step 1: You realize you want some kind of signage. Step 2:
2015 is shaping up to be a year of growth and challenges for Metro Sign and Awning. One of our upcoming projects includes signage work for the very first licensed Massachusetts Casino! On this job, Metro is partnering with Penn National and their Las Vegas Vendor, Egads, to work on a sign and merchandising package due to be delivered in June, 2015. The package includes both interior and exterior signage, plus some very spiffy graphics. We’re very excited that Michael Randazzo of Penn Gaming selected Metro Sign and Awning as his preferred vendor in Massachusetts! We’re also working on a cost analysis for the MBTA Green Line Extension and for Boston Landing. We’re doing this work with the Sweden-based multinational
Any business is inherently interested in knowing the return on investment (ROI) for the important actions it’s considering, because doing those calculations not only makes it easier to choose among different strategies, but also helps identify which of several possible actions should be prioritized and which ones are better delayed. With signage, you can do two varieties of ROI calculations: ROI in comparison with other advertising expenditures Pure financial ROI in comparison with any type of expenditures If you haven’t already, by the way, you can check out your signage ROI with our unique Business Sign R.O.I. Calculator. Either way, you’ll find that the cost of signage is relatively small compared to all the other expenditures you are making to
How much do you really know about signs and signage? Avid readers of this Metro Sign and Awning blog are probably near-experts in signs and signage, with a detailed understanding of signage technology and an encyclopedic knowledge of signage history. To see how much you know, here’s a quick quiz based on previous posts in this blog. How many answers can you get right? All the answers should be known to you, provided you’ve been reading this blog: Question 1: The pylon sign is a single- or double-sided sign cabinet, illuminated, and supported above ground level on slim vertical support single or double poles. The shape of these supports may be: a) Plain and unembellished. b) Square. c) Round. d)
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