ARCHIVE: Category Archive for: Sign Types

South Boston Waterfront Wayfinding & ADA Signage Completed

Working on and around Boston’s infrastructure and services is always exciting, and participating in the South Boston Waterfront Transportation Center has been very rewarding.  Recently, we completed the fabrication and installation of about 600+ wayfinding and ADA signs there. South Boston Waterfront Wayfinding and ADA Signage Project Completed Designing, fabricating and installing 600+ wayfinding and ADA signs on a tight schedule is much easier when your partners are as professional as those at Skanska Group. We salute Metro Project Manager John Durant, who did an outstanding job overseeing the work, and we can honestly say that everyone on our team went above and beyond. In the end, we were delighted to hear from Skanska Project Manager Mike Pugh that his team also

How Real Signage Plays into a Virtual World

Earlier this year, a report by the Outdoor Advertising Association of America showed that outdoor advertising not only remains tops in terms of cost-effectiveness, it continues to be one of the strongest drivers of online searches.  How Outdoor Advertising Fuels Online Searches According to the report, outdoor advertising was as successful in spurring Facebook activity as were TV ads, and results were similar for driving traffic to Twitter and Instagram. If it sounds surprising at first, when considering your routine behavior it’s easy to understand the findings.  While commuters are strongly encouraged to ignore their phones while on the road, thanks to mobile devices, we’re accustomed to tuning in to an increasing amount of visual stimuli all the time, even while

Enhancing Branding and Wayfinding at Fitchburg State University

We’ve enjoyed working with Fitchburg State University (FSU) for several years, and we sincerely appreciate the ongoing relationship we have with university officials and staff. From a clean, easy-to-read design to ensuring the perfect color match for that famous Fitchburg green to producing signs and finishes that are as durable as can be for the many outdoor wayfinding signs, virtually every member of our team has played a part in improving campus signage. Multi-tasking Wayfinding Signage Like all signage projects, wayfinding is advertising – but more than that, it must satisfy many different criteria. In addition to being visually appealing and brand-enhancing, wayfinding signage in particular must be functional –  for someone unfamiliar with the area, clear directional signage can

Proud to be Part of Paul T. Gilmartin Arena Dedication

Last summer, the owners of Haverhill Valley Forum expressed interest in working with Metro to dedicate their arena in the memory of Paul Gilmartin. We were excited and honored for the opportunity to work on the project. The challenge was that the perfect location on the face of the building was all glass windows and the sign they wanted to have would feature illuminated channel letters. Our sales, design project management and engineering team worked in collaboration with the Forum’s electrician to create the solution to make it happen. Sign Designed to Stand Out (by blending in) The letters were mounted to a raceway that was painted to blend into the tinted windows. We then conducted a technical survey that

4 types of holiday shoppers marketers need to reach

There are four types of holiday shoppers – and each one can be swayed by attractive signage. It’s too late to get a new sign before Black Friday, but you can replace worn parts and bulbs and make sure your signs are working optimally to attract all types of shoppers – the steady shoppers, the early birds, the Black Friday fans, and last-minute shoppers. Retail experts say the holiday spend has “flattened out.” Contact us now about maintenance and repair to make sure your signage shines brightly throughout the whole season.

5 Tips to Help Maintain Brand Consistency

The definition of opportunity lost: your restaurant caters or rents party space, but your sign doesn’t make that clear. New signage may sound expensive until you consider lost revenue. If you’re ready to invest in a more profitable 2018, get in touch with a Metro representative.

What You Need to Request a Quote for Exterior Signage Projects

Whether you’re in the early planning or construction stage of a new residential or mixed-use development or starting to think about a new sign (or signs for a new location) for a local business, at some point, you have to request a quote for that signage. In order to take your sign ideas from early brainstorming sessions into installed signage reality, there’s a process called “budgetary reality.” It’s probably safe to say that requesting a quote – and getting estimates on signage projects – is nobody’s favorite part of the job. At Metro Sign & Awning, we understand that – and we also know getting your signage quote right is a very important part of our job.   How to

Fresh Campus Signs Welcome Students Back to School

Campus “Freshened Up” with New Wayfinding and Identification Signs Color matching is important, and trickier than it sounds. (Ask any parent of a fashion-conscious student who has recently been back-to-school shopping.) At Metro Sign and Awning, our back-to-school preparations were not about fashion, but about helping students find their way around campus. A shade off here or there may not matter to some, but when it comes to the consistency for an established brand it is critical. As at most universities in New England (and everywhere else!), the facilities, operations, and grounds crews at Fitchburg State University have been busy all summer. As a result the FSU facilities department has needed a number of new signs around campus for new and

3 Ways to Connect Wayfinding Signage With Your Décor

Wayfinding signage should both stand out and blend in. So how do you find the right balance then, between ensuring that they fit with your décor and look good, while also showing your customers the way? Here are three tips.

Small Details Key to Big Brand Signage Surveys, Installs

Metro’s Keene, NH crew has been busy with installations for national brands this summer. Find out what it takes to handle the big names in signs.       Big brands often require big, high visibility signage – and Metro Sign & Awning has the experience and equipment to handle the job. But even before the installation can begin, detailed survey work needs to be done – and the permitting process can be lengthy.   Here are four keys to Metro’s reliable handling of the big signage jobs:   1. Metro is UL listed – a prerequisite for most larger sign installations 2. Metro has the large equipment necessary for the larger jobs – and the experienced operators and installers

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