Times Square digital signage kicks off National Parks PSA
Curated Content, Deep, Legacy, OthersMetro Sign and Awning’s insight:
The National Park Foundation has kicked off a nationwide campaign celebrating the centennial anniversary of the National Park Service in 2016. The campaign is intended to “help drive awareness and understanding of parks and deepen public engagement.” The foundation is using digital signage in Times Square to increase awareness over the next two years.
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Out-of-home and digital out-of-home working together for nationwide two-year PSA campaign targeting millennials for National Parks Service anniversary.