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ARCHIVE: Category Archive for: Others

Elevate Your Brand with Metro Sign & Awning

  In the world of business, signage holds a vital role. It serves as more than just an identifier; it’s a powerful tool for branding, marketing, wayfinding, and enhancing the overall image of your business. However, the value of a sign goes beyond its physical presence. It embodies the essence of your business and can make a lasting impression on customers.  That is why here at Metro Sign & Awning we consider ourselves a full-service commercial sign company that understands this value and specializes in taking your signage needs and your business to the next level.   Metro Sign & Awning: Your Partner in Signage Excellence At Metro Sign & Awning we are not just another sign company; we are

MSA End of Summer 2023

We’re very excited to bring you a glimpse into the vibrant world of Metro Sign and Awning! As your trusted source for top-notch signage solutions, we’re committed to keeping you in the loop with industry trends, our latest projects, and insider tips on making your brand shine. Thank you for choosing Metro Sign and Awning as your signage partner. We’re dedicated to helping you make a lasting impression, and this newsletter is just one way we’re delivering on that promise. Elevate Your Brand with Metro Sign & Awning Looking for a way to elevate your brand and make a lasting impression on your customers? Look no further than Metro Sign & Awning. Our team of experienced designers and fabricators will

Keeping Up with MSA

Wall Graphics: The Center at Innovation Drive Wall graphics do more than display your brand – they significantly enhance your employees’ mood and productivity. By incorporating your brand elements into the workspace, you create a visual reminder of the company’s values and mission, fostering a sense of unity and pride among the team. Moreover, well-designed wall graphics have a direct impact on the work environment. Strategic placement of calming nature scenes or motivational quotes can uplift employees’ spirits, reduce stress, and create a more positive atmosphere. This, combined with the visual appeal, translates into a happier and more engaged workforce. Additionally, creative and inspiring graphics can stimulate innovative thinking and problem-solving, further boosting overall productivity. In essence, investing in impactful

May 2023 Newsletter

Featured Article MSA Featured in Signs of the Times Magazine! Metro Sign & Awning’s work at Arcadian Hotel was recently featured in this edition of Sign of the Times Magazine article by Debora Toth! This project included both exterior and interior signage. To check out more of MSA’s noteworthy signage, click here. Project Highlight Wall Graphics Package   Another beautiful graphics package was recently installed, in collaboration with Selbert Perkins Design, at Mass General Brigham in Salem, NH. This project included 3 separate interior wall graphics that tell a story – all visible from the street outside. To view the full project wrap-up, click here. Project Highlight Interstate Electric We recently had the privilege of creating and installing various types of

Mixing It Up with Mixed Development

While the U.S. is seeing a definite increase in mixed-use developments, they’re actually not a new concept. In fact, according to Deloitte, mixed-use properties were strategies used about 50 years ago to rejuvenate urban areas. And as population density increases, real estate prices remain high and office occupancy remains low, mixed-use developments offer an attractive option for developers, companies, tenants, and residents. Live, Work, Shop, Play A trend that had been growing in popularity even prior to COVID-19, the pandemic accelerated the planning, design, and construction of mixed-use developments. In fact, in Boston alone, there are at least seven major mixed-use projects under construction right now.  These properties empower residents and visitors to have more control in their choices and

World on the Move: Approaches to Transportation Hub Signage and Wayfinding

J.R.R. Tolkien said, “Not all those who wander are lost.”  But in general, travelers prefer to know where they’re going. Whether an environment’s familiar or not, well designed signage helps ensure that only those who want to wander are free to do so — and everyone else can successfully find their way without getting lost. Wayfinding, or directional, signs serve four main purposes:  Pointing people where they need to go. Identifying landmarks (rooms, concourses, wings, and other important features). Informing people about regulations and instructions a space requires them to follow. Defining the space, because transportation hubs are large, open spaces, and wayfinding branding helps define and bring consistency to the property. As with wayfinding signs used in other facilities like

Inside Metro Sign

One of the easiest ways to get recognition is to put up a sign. We’ve all seen those iconic signs that garner instant attention: The Citgo Sign in Kenmore Square, Cask ‘n Flagon next to Fenway, McDonalds’ golden arches. Target’s bullseye. A quick glance at these signs tells us immediately what store we’ve found. But these globally recognized icons—like any sign, really—needed serious planning and strategy to work effectively.  Most people—even smart businesses who hire a company like Metro—don’t realize all the steps involved with designing, building, and installing signage. Adding signs requires more than simply hanging a sign on an interior wall or erecting a sign on a pole outside. Developing a signage strategy, from conceptualization through installation, often

Restaurant Signage Enhances Dining and Profits

With warmer weather upon us, vaccination rates increasing, and restrictions lifting, people have been venturing out to visit their favorite restaurants in person. The pandemic hit the restaurant industry very hard — and while it’ll take time for the industry to recover from its 2020 losses, owners can take heart based on the results of a recent June survey conducted by Morning Consult: 70% feel safe eating at a restaurant, a 3% increase from the end of May 67% feel safe dining indoors 76% feel safe dining outside 59% indicated they’ll feel comfortable dining out by July Consumer excitement about eating out continues to grow and friends and family who’ve not seen each other in person for months look forward to connecting

Who Doesn’t Love a Good Challenge?

Here at Metro, we’ve developed a reputation for overcoming challenges. In 2020, the pandemic required us to rethink our approach to projects and conduct much of our collaboration in a remote environment. Government buildings closed for weeks, which presented another challenge for obtaining signage permits and staying on deadline with project installations. Clients saw initial project budgets shrink, so our team worked with them to devise alternative signage options—in design, materials, or both. At Metro, we love a good challenge. Challenges make us better because they require us to grow and innovate—and that benefits our clients and our partners, especially when we’re faced with a new “problem” we’ve not encountered before. And let’s face it. It isn’t just us signage

Hanging Signs Isn’t Always a Straightforward Task

You’d think a parking garage would be a fairly cut and dry project, with color-coded signs for each level, arrows to direct traffic flow, ADA signage, elevator occupancy signs, and indications pointing out stairwells, right? Well, like the posted 5 mph speed limit, not so fast. A lot more planning and coordination goes into designing, manufacturing, and installing signs for a parking deck than it first appears. Metro began work on the Hamilton Canal Innovation District Parking Structure in collaboration with general contractor Shawmut Design and Construction of Boston, MA. In addition to providing signage for the brand new parking structure, future plans for this project include creating and installing signs for the office building yet to come. Collaboration and

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