Need a Quote?

Contact Us

(978) 319-6567

170 Lorum Street Tewksbury, MA 01876

EnglishSpanish

Category Archive for: Others

The Importance of Signage in Branding Multi-Family Buildings

Believe it or not, when it comes to choosing where to live, attractive branding can make the difference between signing a tenant and having vacancies. Think about other brands with logos that trigger instant recognition: Coca~Cola’s white lettering on a red can; the Nike swoosh; Adidas’ black and white trefoil.  Looking to fill a brand new apartment building? Start by establishing brand recognition within the community. Want to keep residents from leaving? Associate that brand with trust, reliability, and value. Still not sure if an apartment community really needs its own brand identity? Check out these statistics: 66% of consumers indicate that shared values influence the brands they choose 75+% of consumers make purchases based on brand/company name 90% of

Structural Signage for an Arctic Adventure

Signage plays a pretty important role in Museums. Bright bold colors, interesting graphics, and eye-catching fonts help command visitor attention.  But museums offer additional challenges with architectural signage, which must align with their high aesthetics and design standards. Strong, effective signs should reinforce the buildings’ styles and standards, too, while also conveying easily-read messages. Since cultural attractions like museums, science centers, and aquariums exist to entertain and inform, every part of their planning—including signage—factors in how they can enhance visitor experiences. Details Make the Design While function remains the first goal of creating museum signage, exceptional designers think about the “fun” in function, too.  Signage that reflects an exhibit’s theme brings the museum brand personality to life. Whether it’s a

2021 Signage Trends

An explosion of technology innovation has fueled and supported creativity across many industries — and the signage industry is no exception. Companies — retailers, business owners, healthcare facilities, and other entire industries — have been forced to strategize ways to remain relevant and profitable during the COVID-19 pandemic.   The signage industry has been right there offering unique solutions to help companies achieve their goals in part by upgrading, rebranding, or revamping their images.  But what does that look like in 2021? A return to minimalism A focus on sustainability Increased use of digital signage Diverse innovations Greater personalization Expanded faux finishes More Interaction Refreshed Wayfinding Celebrating Minimalism Constantly bombarded by messages and tens of thousands of images daily, we crave a

A Year in Review: Some of Our Favorite 2020 Projects

Now that it’s behind us, we can look back on 2020 and say, with no irony, that it was certainly a different kind of year. The COVID-19 pandemic brought much of the country to a screeching halt for a time, and many companies had to pause, reset, and rethink their processes. Like many businesses, the pandemic affected our work, too. But clients still needed signs. Companies continued to rebrand. And through it all, we continued to reach out, build relationships with new clients, and create and install signage that we — and our customers — take great pride in. Here are a few of our favorite projects. Cadence Design Systems of Burlington We collaborated with Haynes Group to design several

Life Cycle of a Sign

LED retro-fit, custom, less energy

You need new signage for your business and made room in your budget for the project. Great! But… now what? It’s easy enough to type up and tape a sign on a door, or order a stopgap banner to hang, but that’s hardly professional or durable. The Design Phase So what now? Well, you’ve probably got an idea of the design — incorporating your company’s colors and logo, for example. But then what? Easy! You talk to our experienced sales professionals. They’ll prepare budgetary pricing guidelines and then collaborate with you to create a sign that: Maximizes its advertising ROI and aesthetic potential Focuses attention on your business Supports your company’s goals and brand Choosing the Best Material Once you’ve

Hanging Signs Isn’t Always a Straightforward Task

You’d think a parking garage would be a fairly cut and dry project, with color-coded signs for each level, arrows to direct traffic flow, ADA signage, elevator occupancy signs, and indications pointing out stairwells, right? Well, like the posted 5 mph speed limit, not so fast. A lot more planning and coordination goes into designing, manufacturing, and installing signs for a parking deck than it first appears. Metro began work on the Hamilton Canal Innovation District Parking Structure in collaboration with general contractor Shawmut Design and Construction of Boston, MA. In addition to providing signage for the brand new parking structure, future plans for this project include creating and installing signs for the office building yet to come. Collaboration and

An Event of Their Own

As much as we love making new signs, sometimes we mourn the loss of one more long-standing neon landmark from our youth. So when the good folks at Lombardo’s Meetings & Occasions approached us about updating their iconic parking lot sign, we knew exactly how the family felt.    Over 35 years, many of us have passed the sign towering above Highway 28 in Randolph, Massachusetts; a beacon of big events from weddings to work conferences. That’s why we shared a few tears with the elder Lombardos watching a part of the original sign come down with cranes earlier this year. New Sign Design The decision to update wasn’t easy; with two generations of family members weighing in.  The consensus

The Writing’s On the Wall

Metro Sign & Awning

Bette Davis once said, “I’d luv ta kiss ya, but I just washed my hair.” The tough-talking, Academy Award-winning actress was born at 22 Chester Street in Lowell, Massachusetts. As one of the oldest cities in the Commonwealth, Lowell has been home to many notable and quotable people not only in entertainment but politics, military, law, academics, sports, science, arts and literature. That’s why it was only fitting that Thorndike Exchange in historic downtown Lowell take motivational quotes from famous past residents as a starting point for their interior and exterior signage.   A Sal Lupoli residential project, Thorndike Exchange is a refurbished old mill building transformed into a mixed-use destination with contemporary commercial space and a posh multi-story residential

New Sign for Cohoes Music Hall is More Than Just a Sign

The Cohoes Music Hall is the 4th oldest operational music hall in the United States. Built in 1874, the Cohoes Music Hall is more than just a music hall to the locals. It signifies the culture and closeness of the entire community and provides a gathering place for various events. This historic music hall just received a significant upgrade to the outside of the building with the installation of an impressive sign that reflects its Victorian character, as well as its history, while adding a modern aspect. More Than Just A Sign For Cohoes Residents The new dazzling Cohoes Music Hall marquee blade sign is one of the most unique signs you will see. This projecting sign stands 15-feet tall

Awnings, Enclosures, and Operational Advantages

Awning enclosures are a great addition to any business or restaurant. Not only do awnings provide an aesthetically pleasing upgrade the outside of your storefront, they can also save your business  money when it comes to businesses maintenance expenses and heating and cooling costs.  Besides the advertising boost an awning or enclosure provides, investing in an awning, canopy or other type of enclosure often means gaining several operational advantages that can help you grow your business. Below we highlight some of the operational advantages of awnings, canopies and enclosures. How Awnings Enhance Safety Whatever the weather, having an awning installed outside your business can improve safety and comfort for both your customers and employees. Awnings and enclosures provide a barrier 

Back to Top