Bette Davis once said, “I’d luv ta kiss ya, but I just washed my hair.” The tough-talking, Academy Award-winning actress was born at 22 Chester Street in Lowell, Massachusetts. As one of the oldest cities in the Commonwealth, Lowell has been home to many notable and quotable people not only in entertainment but politics, military, law, academics, sports, science, arts and literature.
That’s why it was only fitting that Thorndike Exchange in historic downtown Lowell take motivational quotes from famous past […]
The Cohoes Music Hall is the 4th oldest operational music hall in the United States. Built in 1874, the Cohoes Music Hall is more than just a music hall to the locals. It signifies the culture and closeness of the entire community and provides a gathering place for various events. This historic music hall just received a significant upgrade to the outside of the building with the installation of an impressive sign that reflects its Victorian character, as well as […]
Awning enclosures are a great addition to any business or restaurant. Not only do awnings provide an aesthetically pleasing upgrade the outside of your storefront, they can also save your business money when it comes to businesses maintenance expenses and heating and cooling costs. Besides the advertising boost an awning or enclosure provides, investing in an awning, canopy or other type of enclosure often means gaining several operational advantages that can help you grow your business. Below we highlight […]
How can you bring your brand to ADA signage when creating new signs or bringing your current ones into compliance? While ADA signage requirements are first and foremost intended to improve safety and accessibility for customers and building visitors, many companies are pleasantly surprised at how the required signage can also support branding. We’ve helped large and small companies get a better understanding of ADA signage and to see how they can incorporate it into their interior design and include […]
We’ve followed LEED and related architectural and design concepts for years, and always operated with a goal of finding the most efficient operational methods that are effective while having the lowest impact on natural and other resources. Expect to hear more from us on the subject in the coming months. In the meantime, we’d love to hear from our clients and partners, how are you working to make the most efficient use of time and materials?
Plastics often get a bad rap, but many are environmentally friendly. High-density urethane (HDU) and expanded polystyrene (EPS) are prime examples. In fact, over a sign’s life cycle, some plastics are greener than wood.
Because HDU and EPS suppliers know having minimal environmental impact is a competitive advantage, they manage their manufacturing processes to reduce waste. Also, many manufacturers use a high percentage of post-consumer recycled materials in their products.
Financial and Environmental Benefits of HDU and other Plastic Signage Materials
In addition, from a […]
Working on and around Boston’s infrastructure and services is always exciting, and participating in the South Boston Waterfront Transportation Center has been very rewarding. Recently, we completed the fabrication and installation of about 600+ wayfinding and ADA signs there.
South Boston Waterfront Wayfinding and ADA Signage Project Completed
Designing, fabricating and installing 600+ wayfinding and ADA signs on a tight schedule is much easier when your partners are as professional as those at Skanska Group.
We salute Metro Project Manager John Durant, who did an […]
When signage goes above and beyond its basic “job description” and becomes an architectural element, we refer to it as functional signage, or more informally, specialty signage.
Awnings, vestibules and enclosures are obvious examples, but they have some surprising benefits. For example, they can help manage heating and cooling demands, among other things. And while most developers understand how branding can be incorporated into exterior facades, when it comes to interior design we often find our team working alongside architects to bring […]
Earlier this year, a report by the Outdoor Advertising Association of America showed that outdoor advertising not only remains tops in terms of cost-effectiveness, it continues to be one of the strongest drivers of online searches.
How Outdoor Advertising Fuels Online Searches
According to the report, outdoor advertising was as successful in spurring Facebook activity as were TV ads, and results were similar for driving traffic to Twitter and Instagram.
If it sounds surprising at first, when considering your routine behavior it’s easy to […]
We’ve enjoyed working with Fitchburg State University (FSU) for several years, and we sincerely appreciate the ongoing relationship we have with university officials and staff. From a clean, easy-to-read design to ensuring the perfect color match for that famous Fitchburg green to producing signs and finishes that are as durable as can be for the many outdoor wayfinding signs, virtually every member of our team has played a part in improving campus signage.
Multi-tasking Wayfinding Signage
Like all signage projects, wayfinding is […]