
Pretty much any sign you can think of, we can make for you. But that doesn’t mean you can get government approval to place that sign where you want it. In fact, the process of getting approval for business signage is a lot more complex than you probably imagine. It involves dealing with many different departments, agencies, and governments – depending on where you plan to place the sign – and it also involves meeting a myriad of specific limits, requirements, and standards that may or may not seem entirely sensible to you. In Boston, just to begin somewhere, the approval process requires that we submit an application to the Boston Redevelopment Authority for what they call their Comprehensive Sign

Anyone watching NECN, New England Cable News, on January 16, 2014, probably saw its featured story on the Boston metropolitan area’s future growth. Specifically, the cable news channel covered a Metropolitan Area Planning Council (MAPC) report on demographic and economic trends, which calculates the need for some 435,000 new housing units – including affordable apartments, single family homes, condos, townhouses, and even something called “micro units” – by 2040 if our region is going to sustain the record of strong economic and civic expansion we’ve establishing during the past couple of decades. Even if we fall short of “strong” economic growth, we’ll apparently still need some 300,000 additional housing units. Various experts and officials spoke about the need for additional

We’re all used to seeing cars and trucks – not just on the road, but in magazine and newspaper advertising and on TV commercials – with their plain-wrap “native”paint jobs. So it’s no surprise when any vehicle wrapped with vivid graphics and text advertising stands out and gets attention. The American Trucking Association, for example, claims that 90% of the people it has surveyed actively notice advertising wraps on vehicles they see, and 80% of them remember the products advertised on those vehicle wraps. That’s one of the big reasons wrapping your business vehicle(s) can produce very gratifying returns on your investment (ROI). Another reason is that advertising-wrapped vehicles regularly collect 600 to 1,000 impressions for each mile they travel.

Metro Sign and Awning recently added two new talented members to our Project Management Team: Adam Brodeur and Tom Rogers. Adam comes to Metro with a strong background in the service industry, having previously supported a customer service team with great success. We like Adam’s unswerving attention to detail, along with his ability to ‘get the job done.’ With Adam on board, we further increase our confidence that our customers will receive the extremely high level of support we insist on from our Sales Team. Tom comes to Metro Sign with several years’ experience in various aspects of the signage industry. Having worked in project management at both Sunshine Sign and Viewpoint Sign, Tom is already highly knowledgeable in both

What a great year! Despite all the turmoil and difficulties for Boston, the northeastern U.S., and the world at large, we at Metro Sign and Awning have enjoyed the opportunity to meet the year’s challenges, to grow, to serve, and to do our bit to make the world a better place. Some of our more exciting and successful 2013 projects include: The Forum Restaurant: After the horrific events of Marathon Monday and the destruction that took place outside one of our valued customers, we did our small part to help them rebuild. Working with Boston Nightlight Ventures and the Back Bay Architectural Commission we put together a plan to reinvigorate the remodeled restaurant that included new awnings and face lit

Although the products rolling out the big door are nearly always “one of a kind,” and often highly artistic or creative, at the base of it all, Metro Sign and Awning operates around a factory. Every day, artisans and support staff deal in actual, physical goods that have to be cut, bent, shaped, carved, welded, sanded, finished, painted, and more. Nothing happens until that material and the requisite supplies for the various manufacturing processes are procured. So in a real sense, Craig Wondrasch sits at the very heart of the Metro Sign and Awning complex. Pricing the Materials and Supplies – Putting It All Together “In my purchasing role,” explains Craig, “I look at a complete set of drawings for

The Atlantic Ocean has many tributaries in North America, including: Massachusett’s famed Merrimack River, which is fed by The Nashua River, which receives a good deal of its water from The North Nashua River, which includes more than a little flow from The Monoosnoc Brook, some 50 miles inland from Boston. It’s a little stream, to be sure, but the Monoosnoc Brook has played a big part in the founding and subsequent growth of Leominster, MA, and the surrounding areas. More than 275 years ago, for example, the Monoosnoc Brook’s sparkling, tumbling waters were first harnessed to power a variety of paper, grist, oil, and other mills. Nurtured by its plentiful flow, the town grew and prospered for many years.

When Boston Children’s Hospital (BCH) determined its ongoing rebranding program – which covers BCH Boston, as well as BCH Martha Eliot in Jamaica Plain, BCH Waltham, and BCH Lexington – required new signage, Metro Sign and Awning was happy to oblige. To begin with, BCH Boston initially contacted its existing sign vendor, Sign Systems Solutions (SSS), for help with this project. However, SSS quickly passed the call along to Metro Sign, asking us to do the actual surveying, fabrication, and installation of the new signs. (A different contractor works with BCH Peabody.) In total, Sign Systems designed and we built ten new signs for the hospital operating company: One sign with dimensional letters set on a curved radius Three new

EMCs Examined: Sign Technology Has Come a Long, Long Way I walked into my local grocer the other day and was surprised and pleased to see a brand new Samsung video screen hung high over the counter and used as an Electronic Message Center (EMC). With its text and graphics capabilities, it is everything you could want a sign to be: vivid,clear, attention grabbing, and memorable. It’s also cost effective. The sight made me think back over the history of variable message signs, and reflect on just how far we’ve come in the sign industry. Movable Type Mechanically variable signs have been around for a longtime. Think about movie theater marquees, for example, where letters and numbers were physically attached

What do you do when a company wants new signage, but doesn’t have the rights to install it on their location’s exterior? If you’re Bella Sera Bridal Boutique, on Route 114 in Danvers, MA, you “do without” for several years, experiencing quite a bit of difficulty, until a qualified, skilled,and multi-capable sign company finally comes to your rescue. Located above a separately owned and operated male clothing store,and handicapped since it moved to this new location in 2009 by an almost total lack of external points of recognition, Bella Sera Bridal had nevertheless endured. Heidi Nicholson, owner, had been able to keep the lights on by making word-of-mouth and other referral-based growth strategies work for her boutique business. But she
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