ARCHIVE: Category Archive for: Signage 101

Critical Role of Signage During the COVID-19 Pandemic

While COVID-19 has presented incredible challenges across nearly all industries, it also highlights the critical role being played by the signage industry.  Much of the pandemic has focused on the visual — visualizing six feet of space between people, glove and mask wearing to protect each other, flattening the curve, graphics and videos of proper handwashing techniques — and creating effective visuals is the hallmark of an exceptional sign company, like Metro Sign and Awning. The Metro team has leveraged industry best practices in developing clear, visual communications that project calm authority while also offering guidance, instruction, and direction, because we recognize the critical need of our clients to communicate during this challenging time. Spreading the Message Whether digital or

Building Relationships at Salem State University – Higher Education Series Post 4

Some partnerships are made to last — and such is the case with the relationship between Metro and Salem State University, a client since 2003. Over the years, we’ve updated or added just about all the college’s campus and Americans with Disabilities Act (ADA) signage. From monument signs and flag banners to wayfinding signs, building identification, directory signs, and pretty much everything in between, we’ve made sure that everything we create fits Salem’s brand. Working in tandem with Salem’s marketing and facilities people on a series of projects over the past 17 years has allowed us to develop the partnership. It’s Metro Sign’s responsiveness and the quality of signs we make that make us the go-to choice for the university.

What Effective Coronavirus Signs Look Like

A good sign gets people to change their behavior—and it’s not always pretty.

How Much Does a Business Sign Cost? Calculating the Return on a Sign Investment

When it comes to your business, branding is a big deal. After all, that’s the primary way that your business gets its name and ideas out to the public, and as such you need to make it one of your company’s highest priorities. As the owner, you may have used some modern branding, such as using social media sites or building your own company website or may have used online advertising. However, it’s also a very good idea to use real-world means to build your business, and one of the best ways to do that is via business signage. Business signs continue to be used to this day because they’re a very cost-effective way of getting the job done, and

Tips for Signage and Wayfinding in a Post-COVID-19 World

Signage and wayfinding graphics can introduce healthy practices and help people feel at ease in this time of uncertainty.

How Digital Signage Is Playing a Critical Role in Combating COVID-19 

For some time now, digital signage has been reinventing the customer experience, impacting marketing strategies like never before and helping boost sales and supplement a company’s revenues in creative and imaginative ways. From vibrant displays that quickly catch the eye and draw in consumers more effectively than static signage to transforming long queues into infotainment

9 Types of Business Signs and Services

If you’ve been looking into business signage, you might have found yourself bombarded with new terminology. Pylon, monument, blade… what’s the difference between all these types of signs? Here are the standard options for exterior and interior business signs. We hope these pictures and descriptions help clear up any confusion. You can also use our interactive Educational Sign Type Tool to learn more. Types of Exterior and Interior Business Signs Pylon Signs Pylon signs are the large, freestanding signs that are meant to be seen from a distance. They’re usually supported by one or two tall posts, and you’ve seen them used by gas stations, hotels, shopping centers, and restaurants along busy roads or highways. They can advertise a single

Best Fonts For Signs

What are the best fonts for signs? The answer depends on a long list of variables including the size of the sign, whether they are used digitally or printed on a physical sign. A survey of professional graphic designers reveals the best fonts for sign making. Choosing the best font for your sign need not be a super-complicated or overwhelming undertaking.

Signs of Sophistication

When clients or investors walk into your corporate office space, are they getting the right first impression? Researchers have found that an office’s interior environment can create lasting beliefs about a company’s culture, including how considerate the staff is and how much control the leaders have over what happens at the office. That’s why we’ve cultivated expertise in a wide range of higher-end interior environmental graphics packages. Here are a few examples from our portfolio. Floating Illuminated Logos Hudl is a tech company that provides tools for professional athletes and coaches to review and analyze footage of their games. They wanted the interior of their office to be exciting, fresh, and distinctive. We provided an interior signage package for them

This is What an Immersive Environment Looks Like

Have you ever walked into a space and been surrounded by bold, larger-than-life graphics on the walls, floors, ceilings, and even columns? For example, you might have seen a restaurant’s tantalizing morsels emblazoned on the wall, making you even hungrier before you’ve ordered. Alternatively, perhaps you’ve seen a colorful, digitally printed mural that made you pause and take in the sights while walking through a retail store, office, or transit space. You’ve probably also seen a floor-to-ceiling sign that made it effortless for you to navigate an unfamiliar building. In all these cases, what you were experiencing is called “environmental graphic design.” It’s a growing trend in corporate spaces as well as entertainment, hospitality, education, and transit buildings. These graphics

• « First
• ‹
• 2
• 3
• 4
• 5
• 6(current)
• 7
• 8
• 9
• 10
Next ›Last »