Facing a signage project that requires designing a sign package for an existing historic building presents its own unique challenges. You can fit sign programs to the building while still maintaining the business owner’s aesthetic.

Building signs have grown into a $37.5 billion industry. Some have become so iconic they are permanent parts of the landscape, often standing in for their hometowns.

Depending on who you ask (factor in how long they have been around), digital signage as we know it came on the scene just after the turn of the century. For some of us, that seems like last week… but I digress. It began as an advertising medium, and this focus is easily demonstrated by the first iteration of the digital signage trade show, the Digital Retail Expo. A new vision of advertising opportunities was coincident with the development of flat panel displays and compact video projection. From the beginning, it just made sense to change out the time-honored static

Worcester’s Cultural Coalition Popup’s mission is simple: to support active creative engagement and foster a strong cultural identity for Greater...

While COVID-19 has presented incredible challenges across nearly all industries, it also highlights the critical role being played by the...

No one likes to get lost! And one of the best ways an institution can help people find their way...

While Fitchburg State needed updated signs that complied with the Americans with Disabilities Act (ADA) regulations and a visually appealing...

Some partnerships are made to last — and such is the case with the relationship between Metro and Salem State...

A good sign gets people to change their behavior—and it's not always pretty.